After years of testing, refining and perfecting their helmet technology, the result is Lazer‘s new Proprietary Integrated Rotational Impact protection. A more advanced protection technology built for every cyclist.

Finding the Balance

The conversation on rotational impact started many years ago but it was clear to Lazer that there’s work to be done before cyclists truly understand.

Generally, rotational impact protection has been considered an additional feature or added on.

Although inherently adding protection, this enhanced level of protection has always been at the compromise of overall helmet performance. Added weight, decreased ventilation and/or more expensive.

It has been Lazer’s mission, and responsibility, to find the optimum balance of protection and helmet performance.

This is why Lazer created KinetiCore – Integrated Rotational Impact Protection.

To learn more about Lazer KinetiCore Technology click here. 


The winner will be contacted by via email. Thank you everyone for your entries! 

Terms and conditions

  1. By entering the Lazer KinetiCore Giveaway you are agreeing to the terms & conditions stated below.
  2. By entering the Lazer KinetiCore Giveaway you are agreeing to have your personal information collected, including information about your name and email address.
  3. We collect your personal information in order to contact you if you are the winner of the competition, and send relevant marketing material from Spoke Magazine, Charge Magazine, and New Zealand Skier Magazine.
  4.  Besides our staff, we also share this information with Shimano New Zealand Ltd, who may also contact you with relevant marketing material. 
  5. You have the right to ask for a copy of any personal information we hold about you, and to ask for it to be corrected if you think it is wrong and/or be deleted and removed from our records. If you’d like to ask for a copy of your information, or to have it corrected, please contact us at
  6. The Lazer KinetiCore giveaway is open to people who have a New Zealand postal address only. In the case of the winner not being able to provide a New Zealand postal address, said winner will forfeit and a new winner will be drawn. 
  7. Competition closes Wednesday 18th May 2022 at 5pm NZST.